Case studies
A cold start, a shop already at scale, and a 4-country launch. Names kept private. Numbers are real.
01
UK · Supplements · Cold startA bootstrapped brand in the most crowded corner of supplements. No audience, no big marketing budget. Just a great product we could position differently.
We launched the shop from scratch and built the creator base around a single hero SKU. Samples out, content in, winners scaled. The brand now competes with names that have 10x the budget.
£65k
GMV in the first 90 days
1
SKU
2,849
videos live
02
US · Supplements · Top affiliate managementThe shop was flying. The job was keeping the best creators posting, every week, without the brand chasing them.
We scouted new top affiliates and managed them directly. Real relationships, fast feedback on every video, and campaign incentives that gave them a reason to post again tomorrow. Consistent posting turned into consistent growth.
$1M+
a month at the start
$230k
a month from creators we scouted and managed
+24%
GMV from top affiliates
03
DE · FR · ES · IT · Skincare · EU launchAn early EU launch, scaled across Germany, France, Spain and Italy at the same time.
Each country got its own creator community, run in its own language. Creators swap tips, back each other's videos and stick around long after the first sample. The brand sits in the middle of all of it.
4
markets
1,000+
creators in each community
€100k
a month GMV across the EU
Top 15
in category
Let's talk.