Case studies

Building brands' most impactful sales channel.

Three TikTok Shop case studies from the brands we work with; a cold start, a $1M a month shop and a four-country EU launch. Don't just take our word for it.

Results in context

Different starting points. The same commercial focus.

01

UK · Supplements · Cold start

1 SKU. Zero to £65k in 90 days.

A bootstrapped brand in the most crowded corner of supplements. No audience, no big marketing budget. Just a great product we could position differently.

We launched the shop from scratch and built the creator base around a single hero SKU. Samples out, content in, winners scaled. The brand now competes with names that have 10x the budget.

£65k

GMV in the first 90 days

1

SKU

2,849

Videos live

02

US · Supplements · Top affiliate management

$1m/m brand. Top affiliates, correctly managed.

The shop was flying. The job was keeping the best creators posting, every week, without the brand chasing them.

We scouted new top affiliates and managed them directly. Real relationships, fast feedback on every video, and campaign incentives that gave them a reason to post again tomorrow. Consistent posting turned into consistent growth.

$1M+

A month at the start

$230k

A month from creators we scouted and managed

+24%

GMV from top affiliates

03

EU · SKINCARE · COMMUNITY OF +1,000

4 markets. 4 languages. 1,000+ creators each.

An early EU launch, scaled across Germany, France, Spain and Italy at the same time.

Each country got its own creator community, run in its own language. Creators swap tips, back each other's videos and stick around long after the first sample. The brand sits in the middle of all of it.

1,000+

Creators in each community

€100k

A month GMV across the EU

Top 15

In category

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